I’m sure those are the words many guys muter when looking in the mirror. Ok, maybe not, but guys do know something is not right when they’re trying on a jacket. With style it’s the little things that make a difference. Of course, this topic is not going to change the world, but sometimes guys just…
Category: Collection
Sell emotion, sell a shirt.
Say what? For any designer making mens shirts, the question becomes, how do you reinvent the shirt and capture a new buying audience? If you think about it, it seems impossible to redo something like the long sleeve button up shirt. Yet brands do it all the time. One method we use is to sell…
A Happy video
This was one of the early mens products developed. Fashion always feels better with music and moving images. Enjoy.
Benny Flores III 